2025 JAG NTS: Full Schedule

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4:00pm EDT

Amplifying JAG's Impact: The Power of Telling the JAG Story

Thursday August 14, 2025 4:00pm - 5:00pm EDT

Did you know stories are remembered up to 22 times more than facts? Because while facts tell, stories sell. In this workshop, participants will learn how powerful storytelling is the key to building trust, forging emotional connections, and driving action. They will discover how to activate JAG's storytelling strategy through JAG's many heroes, from students to community partners. Fun and effective hands-on exercises will demonstrate practical ways to turn JAG's "what" into "wow." Anyone can become a successful storyteller!

Speakers

Kat downend

Principal/Creative Director, Katalyst Creative Marketing

I'm Kat Downend, a creative director, strategist, and master storyteller. I'm the principal and creative director for Katalyst, a JAG partner ad agency, and I've shaped powerful brand narratives for over 25 years. My work with well-known brands, from Pepsi to Susan G. Komen, has... Read More →

Thursday August 14, 2025 4:00pm - 5:00pm EDT
Virginia City 2 Flamingo Las Vegas Hotel, 3555 Las Vegas Blvd S, Las Vegas, NV 89109

Manager, Leadership