About me
I'm Kat Downend, a creative director, strategist, and master storyteller. I'm the principal and creative director for Katalyst, a JAG partner ad agency, and I've shaped powerful brand narratives for over 25 years. My work with well-known brands, from Pepsi to Susan G. Komen, has earned the ad industry's highest accolades, but opportunities to collaborate and share my expertise mean the most to me. I love helping my clients maximize the power of storytelling and creative marketing to achieve their goals!